Next generation of pioneers

Next Generation of Pioneers

There is a slight passion in everyone to be sustainable. In most instances, we try to be sustainable with our money and how we budget for the future. It’s quite nerve-racking to think that when we do this, we think about the short-term, which can even be as long as a couple of decades, for example getting a mortgage for a house. Others have a different magnitude of passion. Some individuals in the world try to push themselves in respect to sustainability and can even become pioneers in thinking differently. They would try to think outside of the box and try to make their ideas flourish by telling others either by protests or by presentations.

Here is an example of a young man thinking like a pioneer. He has used his personal passion of diving to come up with an ingenious idea to remedy the problems he encountered during his diving sessions. And he is only 19 years old and this is his presentation.

He has found a way to remove plastic from the oceans in a unique way which most people could not imagine, as well as making it profitable. There would be a few businesses who will invest in this man, but most likely for the wrong reasons. He could be employed by an oil company who would use his invention to capture spilt oil which can occur at any time or in any area of the world. He could also be employed by government, who are likely to use his idea for the right uses.

The Problem

There is a major problem when it comes to sustainability. It’s each to their own. There is never or rarely collective thinking to reduce the impact of humans on this planet. The fact that people all over the world are using different types of plastic on a daily basis but are not thinking what happens once its left the big bin outside their homes.This plastic has most likely have been dumped into rivers, lakes and into oceans and it is mostly to have been done on purpose. And yet this young man has found a solution to this problem, even though it shouldn’t be his problem to solve.

Businesses blame lack of governmental influence when it comes to these sensitive topics. Business would say government because businesses too need to be sustainable, they need to sustain their profits to appease investors. Governments on the other hand cannot afford to keep their environmental policies and investments intact for long periods of time, and this is because of politics. Political parties change on average every 4 years, and you can’t make change in that time. Hell, it’s even hard to change things during 8 years in office. When a new party comes into power, the first thing to change is environmental policies.

Tony Abbott winning the general election for Australia in late 2013 shows this will be the case. The previous government had introduced a controversial carbon tax on emissions which is likely to be scrapped by this new government. The only way in which policies would be kept indefinitely in law is with a communist based government. China has had subsidies for solar panel production and has caused controversy with Western manufacturers as they are finding it harder to sell their less efficient solar panels. The Obama administration has pushed to disallow new power plants using coal, which has angered the coal industry as expected, but has not had a strong push on an alternative toward producing new energy sources. The best example for renewable energy is California which is just a state pushing for policies on solar panel installations.

What next?

It is very hard to deny the fact that the planet is undergoing problems due to the massive amount of pollution which is being put into both the air and the oceans. A strong legal position should be presented by various governments, particularly the G20 nations, in order to place a strong emphasis on sustainability. Corporations should lend a helping hand also by improving their own environmental procedures with a top down culture with continuous monitoring to ensure effectiveness. This recommendation is based on the fact that is can cost lots of money to get started, however the current cost is much less when compared to potential future costs which could be infinite as the damage can be irreversible.

Microsoft Xbox One vs. Sony Playstation 4

The date for the next generation of video gaming has been set, 22nd November 2013. The last company to announce the release date which is for the Microsoft Xbox One while Sony’s Playstation 4 is set to release on the 15th November in the USA and on the 29th November in the EU. The Nintendo Wii U began the 8th generation of home console video gaming when it released in November 2012, one full year before the other 2 main competitors but has had lack lustre sales over the one year head start.

Microsoft has aimed its release date to be worldwide but has undercut Sony by one week in the market it has struggled in the most, the EU. Microsoft is making sure that the EU is a focus point in aggressive marketing by bundling day one consoles via FIFA14 which is the equivalent to NFL in the USA. The only problem the company will have is that the console is £429 in the UK compared to the £349 for the PS4, which makes the console even harder to sell. Both companies would try to use their existing infrastructure with their online platforms in order to transfer current generation gamers into the next generation.

Microsoft has secured exclusive games and content for their next generation console such as Titalfall and content with the Call of Duty Ghosts which is most likely to be timed exclusive. Gaming analysts and websites such as IGN like the originality of Titalfall with good use of the next generation’s technical power. The game allows user to be a soldier who can run up walls with futuristic weapons but also let the player use mechanical robots, known as a “Titan”, to move around to fight against enemy ‘mech’ soldiers. The game is based on a futuristic concept much like the Halo series and Gears of War series, which are both exclusive to Microsoft.

Microsoft have had a lot of backlash from gamers since they announced the Xbox One console towards the end of May 2013. At the beginning, Microsoft had opted for a digital strategy to disallow gamers to share physical copies of games, and had strict digital rights management as well as an always online connection being required with the Kinect camera needing to be always connected. Since then the company has heard the feedback from the gamer community, which has mainly been against these policies and now each one of these features has been removed or adapted significantly so that it matches more closely to current generation requirements. Some analysts feel that Microsoft are are listening to the consumer which is the best possible outcome for the success of the console, whilst some analysts think that the damage has been done.

Memes on Xbox One policy changes

The PS4 on the other hand has seen to be resonating with gamers, with their pro indie stance on game development and gamer friendly policies. Sony had chosen to unveil their console in 2 different stages: the first announcement which acknowledged the console’s existence and revealed the controller with the second announcement being the E3 expo 2013 where the console was revealed with a myriad of games, both first party and indie games.

The E3 presentation revealed the price of the console for three main markets, much like Microsoft’s presentation, as well as the design of the PS4. The exclusive games which were announced were Driveclub which allows players to join clans of drivers so compete in different racing challenges, as well as Infamous: Second Son which allows the player to use powers in a post appocalyptic Seattle. There were various other indie games shown which was a nice welcome for the hardcore gaming audience as well as games from Square Enix which has been fairly quiet when it came to game development.

Sony was said to have won E3 2013 and that was mainly due to it’s straight forward approach to answering the gamers’ concerns with new policies. Gamers wanted to know whether or not Sony will follow Microsoft’s now revoked console features such as the always online where Sony took a direct attack on it’s competitor by stating their policies in a clear confident manner. They even released a cheeky video to reflect the policy. In the most recent gaming conference in Germany, GamesCom, Sony revealed that they had received over 1m in pre-orders for the PS4, while Microsoft have yet to reveal any pre-order numbers.

At this point in time, there is no way to tell who will end up “winning” the 8th generation of home console gaming. Microsoft is taking a “all in one media system” approach, while Sony has chosen to focus on the core gamer. As for Nintendo, they are trying to imitate their success from the Nintendo Wii by targeting casual gaming for all members of the family. The product life cycle for newer generations of home console gaming is over 8 years, where in the past consoles where revamped over a shorter time period. This is mainly due to the fact that technology was moving much faster back then, whereas now there are only advances in CPU/GPU power with little advances in overall technology. This generation could last until early 2020s, and the content of the software will only get better in quality over time as developers get used to the consoles architecture, which is very similar to PC development.

iPhone 5 Post

Apple’s iPhone has managed to sell over 19 million handsets since launch over 4 years ago. The high premium of the handset has not differed people from purchasing the phone which has been very popular due to the software system it operates with, the iOS. Year upon year, Apple has announced a new model for the iPhone at their own Worldwide Developers Conference. However, this year, Apple decided to move their emphasis onto the software release rather than the next iPhone, the iPhone 5.

iOS 5 has many features that can be used on the new iPhone 4 and possibly on the previous iPhones, such as the instant camera on lock screen and the notifications. The lack of announcement of the new iPhone has led to many tech blogs and websites to speculate that the new iPhone will be released in September/October 2011, with the iOS preinstalled. This may have been done to ensure that Apple are able to create great demand for their array of products created by Apple (the Macbook pro and iPad etc) for the Christmas period of 2011.

I think that Apple will improve the phone by adding the A5 processor, improving the camera, as well as including the new software. These would be most hardware changes I think they will do, however I think it would be very cool if they had preinstalled applications such as iMovie for editing videos, Adobe Photoshop for editing photos and finally a set of essential games such as Angry birds and Tetris. There are other things that I would like to see for example, being able to access airplane mode and Wi-Fi ON/OFF from the home screen in some way.

This is it for the first post, and I know it’s short but I need to get used to blogging. I would like comments, good or bad.